Index of Titles Filed Under 'Marketing'

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Publisheronestar press2005
A tale of a maiden or two + an animal streak is the sister action piece to Lawrence Weiner’s 1996 book, A Tale Of A Maiden Or Two, which features the phrase, “They say there was in the twentieth century a philosophy that believed that each girl was unique & alone in an indifferent & often hostile world.” This version presents what appear to be song titles on a background of close-up pixilated black and white lines next to images of art, advertising and mass media collages.
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PublisherStrelka Press2021
Dean Johnson, futurist and head of innovation at Brandwidth, explains how the Internet of Things relies on continuity of experience. 2:02 — About Dean Johnson and what he does 5:14 — Mobile technologies 8:50 — How we developed our first gadget 20:27 — How does an iBook work 21:05 — Urban environments 23:50 — Libraries 25:42 — How do we actually interact with content 37:26 — Why the iPad was so popular and successful 42:19 — Back to the future
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Advertising has played a central role in shaping the history of modern media. While often identified with American consumerism and the rise of the ‘Information Society,’ motion picture advertising has been part of European visual culture since the late nineteenth century. With the global spread of ad agencies, moving image advertisements became a privileged cultural form to make people experience the qualities and uses of branded commodities, to articulate visions of a ‘good life,’ and to incite social relationships. Abandoning a conventional delineation of fields by medium, country, or period, this book suggests a lateral view. It charts the audiovisual ...
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PublisherRhizome2013
For The Download’s first free and open project, Deanna Havas offers a solution to earn back your membership donation once required to access The Download. By participating in Havas’s Affiliate Program (2013) the user can set up their own affiliate website to generate traffic to its host site, deannahavas.com. As an affiliate publisher, you will be reimbursed relative to how much traffic you drive to the site, which is calculated via metrics like pay per click and cost per impression. The package includes a small website, banner ads, and media ready to use for your microsite as well as step by step ...
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PublishersMetalabelCo-Matter2023
For most people publishing creative work online, there is a growing sense of anxiety. While we have more online tools than ever to help operationalize and monetize creative businesses, the available options often feel mismatched with how we naturally create. We want work to be financially valued without compromising our integrity. We want to make meaningful work that we’re proud of, not please an algorithm. We want to share work in ways that feel right to us, not compete for attention on a feed. We want to feel seen without our creativity and identities being exploited. The broad industry of sharing ...
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Despite their ubiquity and relevance, data collection practices remain opaque and their carbon footprint has rarely been investigated. What is more, data collection is a key resource in the global supply chain of AdTech, the primary business model of the data economy system. The Carbolytics project, developed by artist and researcher Joana Moll in collaboration with researchers from the Barcelona Supercomputing Centre, is a way of understanding the collective existence of cookies and their role in the outsourced production of carbon dioxide. The interactive web-based installation shows the average global volume of cookie traffic in real time and demonstrates how cookies parasitize ...
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Publisheronestar press2004
Anna Sanders Films Identity Spot is a monochrome sequence of images derived from an original 20 second colour film produced as an identity spot for Anna Sanders Films, Paris. Anna Sanders was founded by Philippe Parreno, Charles de Meaux and Pierre Huyghe in 1997. Thanks to Lisa Rovner for her role in the film; Tommaso Corvi-Mora, London; Air de Paris, Paris. Sean Dack is an artist based in New York. Liam Gillick is an artist based in London and New York.
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PublisherParadigm2021
The New Creative Paradigm FACING THE LAST STAGES OF LATE CAPITALISM, WE PREDICT THE DAWN OF A NEW WAY OF WORKING FOR THE CREATIVE CLASS. The landscape that fostered post- modern cultural creation is in flames. If we are able to evolve, this fire will raze a forest whose dead roots cling to a dead system, and from its ashes will rise a new creative paradigm. If we refuse, we will be left speaking a dead language, to no one, in the dark. The internet has ushered in a new age, a faster digital reality that speaks to more people more loudly. For ...
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PublisherZer0 Books2016
In the age of global capitalism, vaporwave celebrates and undermines the electronic ghosts haunting the nostalgia industry. Ours is a time of ghosts in machines, killing meaning and exposing the gaps inherent in the electronic media that pervade our lives. Vaporwave is an infant musical micro-genre that foregrounds the horror of electronic media’s ability to appear – as media theorist Jeffrey Sconce terms it – “haunted.” Experimental musicians such as INTERNET CLUB and MACINTOSH PLUS manipulate Muzak and commercial music to undermine the commodification of nostalgia in the age of global capitalism while accentuating the uncanny properties of electronic music ...
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PublisherStylus2017
This unspeakable horror was prepared by Stylus, a “global innovation research and advisory firm, which works with businesses to stimulate innovation and growth.” Full of quotes like “Globally, 69% of UHNWIs have become more conscious about displaying their wealth in public over the past decade,” it’s a guide to trends in maintaining wealth and well-being while assuring nobody resents you for it. There are suggestions for how luxury brands can stand out through charity or “meaningful minimalism” and coerce the desired UHNWI’s to their brands. Also included are tips for where and how to hide when society crumbles. In times ...
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PublisherHTML Energy2020
Becca Abbe is a designer based in New York whose practice Cdxs, LLC focuses on typesetting, branding, programming, print, and digital.
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PublisherNew Models2022
Recorded mid-“Future of Critique”-conference in the former West German capital of Bonn, this conversation with New York-based artist & consultant DENA YAGO (formerly K-HOLE) and artist JOSHUA CITARELLA real-talk-debriefs some of the structural models on which legacy criticism built its house. Topics include: the museum’s changing cultural status, the knock-on effects of “anti-gatekeeping” discourse, speculative near-future museum defense strategies, the alt paths of younger artists, and what publishing models stand a chance post-2022.

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