Index of Titles Filed Under 'Marketing'

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Publisheronestar press2005
A tale of a maiden or two + an animal streak is the sister action piece to Lawrence Weiner’s 1996 book, A Tale Of A Maiden Or Two, which features the phrase, “They say there was in the twentieth century a philosophy that believed that each girl was unique & alone in an indifferent & often hostile world.” This version presents what appear to be song titles on a background of close-up pixilated black and white lines next to images of art, advertising and mass media collages.
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PublisherStrelka Press2021
Dean Johnson, futurist and head of innovation at Brandwidth, explains how the Internet of Things relies on continuity of experience. 2:02 — About Dean Johnson and what he does 5:14 — Mobile technologies 8:50 — How we developed our first gadget 20:27 — How does an iBook work 21:05 — Urban environments 23:50 — Libraries 25:42 — How do we actually interact with content 37:26 — Why the iPad was so popular and successful 42:19 — Back to the future
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Advertising has played a central role in shaping the history of modern media. While often identified with American consumerism and the rise of the ‘Information Society,’ motion picture advertising has been part of European visual culture since the late nineteenth century. With the global spread of ad agencies, moving image advertisements became a privileged cultural form to make people experience the qualities and uses of branded commodities, to articulate visions of a ‘good life,’ and to incite social relationships. Abandoning a conventional delineation of fields by medium, country, or period, this book suggests a lateral view. It charts the audiovisual ...
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PublisherRhizome2013
For The Download’s first free and open project, Deanna Havas offers a solution to earn back your membership donation once required to access The Download. By participating in Havas’s Affiliate Program (2013) the user can set up their own affiliate website to generate traffic to its host site, deannahavas.com. As an affiliate publisher, you will be reimbursed relative to how much traffic you drive to the site, which is calculated via metrics like pay per click and cost per impression. The package includes a small website, banner ads, and media ready to use for your microsite as well as step by step ...
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Despite their ubiquity and relevance, data collection practices remain opaque and their carbon footprint has rarely been investigated. What is more, data collection is a key resource in the global supply chain of AdTech, the primary business model of the data economy system. The Carbolytics project, developed by artist and researcher Joana Moll in collaboration with researchers from the Barcelona Supercomputing Centre, is a way of understanding the collective existence of cookies and their role in the outsourced production of carbon dioxide. The interactive web-based installation shows the average global volume of cookie traffic in real time and demonstrates how cookies parasitize ...
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Publisheronestar press2004
Anna Sanders Films Identity Spot is a monochrome sequence of images derived from an original 20 second colour film produced as an identity spot for Anna Sanders Films, Paris. Anna Sanders was founded by Philippe Parreno, Charles de Meaux and Pierre Huyghe in 1997. Thanks to Lisa Rovner for her role in the film; Tommaso Corvi-Mora, London; Air de Paris, Paris. Sean Dack is an artist based in New York. Liam Gillick is an artist based in London and New York.
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PublisherZer0 Books2016
In the age of global capitalism, vaporwave celebrates and undermines the electronic ghosts haunting the nostalgia industry. Ours is a time of ghosts in machines, killing meaning and exposing the gaps inherent in the electronic media that pervade our lives. Vaporwave is an infant musical micro-genre that foregrounds the horror of electronic media’s ability to appear – as media theorist Jeffrey Sconce terms it – “haunted.” Experimental musicians such as INTERNET CLUB and MACINTOSH PLUS manipulate Muzak and commercial music to undermine the commodification of nostalgia in the age of global capitalism while accentuating the uncanny properties of electronic music ...
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PublisherStylus2017
This unspeakable horror was prepared by Stylus, a “global innovation research and advisory firm, which works with businesses to stimulate innovation and growth.” Full of quotes like “Globally, 69% of UHNWIs have become more conscious about displaying their wealth in public over the past decade,” it’s a guide to trends in maintaining wealth and well-being while assuring nobody resents you for it. There are suggestions for how luxury brands can stand out through charity or “meaningful minimalism” and coerce the desired UHNWI’s to their brands. Also included are tips for where and how to hide when society crumbles. In times ...
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PublisherHTML Energy2020
Becca Abbe is a designer based in New York whose practice Cdxs, LLC focuses on typesetting, branding, programming, print, and digital.
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PublisherValiz2022
CAPS LOCK uses clear language and striking visual examples to show how graphic design and capitalism are inextricably linked. The book contains many case studies of designed objects related to capitalist societies and cultures, and also examines how the education and professional practice of (graphic) designers supports the market economy and how design practice is caught within that very system. The content of CAPS LOCK is structured in chapters with titles of professions that designers can occupy (such as Educator; Engineer, Hacker, Futurist, Activist, etc.). These titles respond to the importance of not just how designers make work, but also ...
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Publisheronestar press2003
In 1998 an advertisement was torn out of the daily newspaper Libération, then reprinted and posted in the streets of Paris. The City Is Not a Tree is both a reflection on media reproduction and a form of social activism. In Pop Art painting, advertising images are described as natural phenomena and artists conceal their “ego” there behind a cold, realist attitude. While the green leaf with its tangle of veins calls to mind a thumbprint, the inscription “wanted” conveys the idea that someone or something is being sought. The leaf refers to that “ego” that has disappeared in Pop Art’s ...
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Consumption Junction is about the paradoxical intersection of environmentally sustainable activity and daily acts of consumption. The works of art gathered together for this exhibition and book share a conceptual language that addresses a range of topics from excessive spending, pollution, and urban infrastructure to alternative transportation, suburban sprawl, and recycling. They offer insightful cultural criticisms and whimsical, imaginative alternatives set somewhere between reality and fiction. In all cases they suggest the need for a worldwide environmental movement that responds to our ecologically precarious moment.

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