Jacob Pardoe

Cover art
Graphic communication designers, (in a ‘Western’ context) have historically foregrounded ideas of agency through the realms of aesthetics, expression and semiotics in clear response to the proliferation of services and industries that have required their expertise. Indeed, graphic communication designers have been busy, very busy, bringing organisation to complex information, alongside the shaping and interpretation of messages. More recently, the arrival of cultural and social contexts for communications, in response to ideas of personal cultural capital, (amongst others), has marked an interruption to the former process of design within which ideas translated into output so deftly. Meanwhile, audiences following a cue ...

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