Zero Sum Gain is the fourth issue of a series of publications issued by Wilfried Lentz Rotterdam. Published as an accompaniment with the show Science of the strange from 4 September to 9 October 2010 at Wilfried Lentz Gallery. The publication consists of a poster, signed by the artist, in an edition of 500 along with a small booklet. Moosje Goosen contributed to the publication with a text focusing on the surreal aspect of Heltoft’s work, and artist Miljohn Ruperto has written an essay on the issue of transforming objects without actually altering them physically.
Ulrik Heltoft is interested in what he calls “pre-manufactured systems as the basis for image production.” Exploiting such systems as 8×10 inch Polaroid film, Röntgen photography, cell phone filming or the best scanning technology, Heltoft is able to create strange, surreal images.